About us

Vision, mission & sustainability

The principles behind every safari we plan: where we are heading, what we set out to do, and the commitments we keep on every trip.

Our vision

To be the leading eco-conscious safari operator in Kenya, renowned for delivering exceptional, ethical, and transformative travel experiences.

Elephants browsing beneath the acacias

Our mission

To lead as an eco-conscious safari operator in Kenya through ethical, transformative travel.

To blend adventure with conservation, setting sustainability standards in East Africa.

A pride of lions resting in the shade of an acacia

Sustainability policy

How we travel responsibly

Four commitments that shape the way we plan and run our safaris, from the people we work with to the places we visit.

Two white rhinos crossing the track ahead of a safari vehicle
  1. 01

    Hiring local staff and collaborating with community projects.

  2. 02

    Promoting responsible disposal and waste reduction.

  3. 03

    Participating in wildlife conservation initiatives.

  4. 04

    Offering respectful and authentic cultural experiences.

Questions about how we work? Get in touch, we're always happy to talk about it.

Start planning

Tell us when you'd like to travel. We'll take it from there.

A message is enough to begin. We reply personally, usually within 24 hours, and there's no commitment until the plan feels right.

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